September 13th, 2016
Art and Craft shows are a great way to build a customer mailing list. Set up a little section of your booth invites customers and browsers to provide you with their name, address, and email address.
Next time you attend an art show, you can send out a mailer to your list. You can also let your mailing list know about any new art or crafts you have for sale. It may not be easy to build a mailing list, as people are a bit hesitant when it comes to parting with personal information. To entice people to join, you can offer something for free. You could create small color postcard prints of your work and put them in inexpensive frames and give those away to each subscriber.
Make sure you keep track of your expenses and sales. You want to determine if you actually made a profit, otherwise you may have to make adjustments or possibly not attend the same art show again. Donít get discouraged if you donít make a huge profit your first time out. Like I said in the beginning, art shows may not be for every artist. Many artists sell at art shows exclusively, while others only use art shows once in a while for marketing purposes.
Learn more Art tips from our website by visiting: http://www.withintensity-alvinaquino.com/arts.html